About the author

Prof. Dorina-Maria Buda

Professor of Tourism and Hospitality, and Dean Research for the Faculty of Arts and Humanities, University of Essex.

Affective Tourism© is a concept I proposed in my book of the same title — referring to the feelings, emotions and affects transacted in tourist places.

The concept has since been expanded in a Special Issue with Professor Jennie Germann Molz, Attuning to Affect and Emotion in Tourism Studies, and carried into hospitality studies with Dr Guy Lincoln in the forthcoming monograph Affective Hospitality. I currently serve as Dean Research for the Faculty of Arts and Humanities and Professor of Tourism and Hospitality at Edge Hotel School, University of Essex, England.

I am passionate about understanding, in depth, how emotions are felt when travelling to areas of on-going socio-political turmoil and conflict — a commitment that runs through my research, my teaching, and my TEDx talk.

Prof. Dorina-Maria Buda

Research focus

Tourism in places of turmoil and conflict

In my research monographs, special issues and wider work published in top peer-reviewed journals, I examine the dynamics of performance and consumption of tourist places in areas of ongoing socio-political turmoil and conflict — including North Korea, Iran, Israel, Jordan, the Palestinian West Bank, as well as eastern Europe.

In-depth understandings of the role of emotions in such places can contribute to conflict negotiation and peace building.

Grants & fellowships

Competitive research funding

€585,000
Rosalind Franklin Fellowship, University of Groningen with the European Commission (2013–2017)
€250,000
Individual grant, Innovational Research Incentives Scheme (Veni), Dutch Research Council / NWO (2016–2024)
DAAD · ONBSS
Further funding from the German Academic Exchange Service and the Romanian National Service for Scholarships Abroad
8+
countries of ethnographic fieldwork across the Middle East and Europe

Career

Appointments

  • University of Essex — Professor of Tourism and Hospitality, Edge Hotel School; Dean Research, Faculty of Arts and Humanities (current).
  • Nottingham Business School, Nottingham Trent University — Head of the Marketing and Consumer Studies Research Centre (2020–2023).
  • Leeds Beckett University — Professor of Tourism Management and Head of the International Centre for Research in Events, Tourism & Hospitality (ICRETH).
  • University of Groningen, the Netherlands — Rosalind Franklin Fellow; member of the Young Academy of Groningen.
  • Saxion Business School, the Netherlands, and the University of Waikato, Aotearoa New Zealand.